ABOUT US

WE WANT TO HELP A LOT OF PEOPLE.

After spending many years working in clinical psychology, CEO, Rick Breden, shifted to organizational psychology and founded Behavioral Essentials.  The initial idea was to introduce a family therapy model to companies after realizing that all companies are made up of groups of people who function in many ways like a family, complete with all the happy and sad that brings.

At Behavioral Essentials, we want to help you manage the sad and help you and your company grow.  Using our behavioral assessment, suite of cloud-based reports and team of professional consultants, we help you get back to the table performing at a higher level and develop a customized course of action to effectively hire and develop your people.

Our Core Values

The Golden Rule

Family First

Listening

Innovation

Efficiency

Personal Growth

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Our Team

Rick Breden
CEO & Psychotherapist

Rick Breden began his professional career in counseling in 1988. After a few years working in psychiatric hospitals, he completed his Master's degree in Counseling Services and subsequently attended both Texas A&M and Purdue University for post graduate studies. Rick founded New Light Counseling centers in 1990 which were later acquired by Family Life Counseling Centers where he became the clinical director. During his time as a psychotherapist, Rick logged several thousand hours treating victims of sexual abuse and their families. In 2006, Rick shifted to organizational psychology and founded Essentials. The initial idea was to introduce a family therapy model to companies after realizing that all companies are made up of groups of people who function in many ways like a family, complete with all the happy and sad that brings. Rick also studied medical hypnosis at the Milton Erikson institute, and is a current student of John Milton, famed ecologist and founder of The Way of Nature.

Rick Breden
CEO & Psychotherapist
Bob Carilli
CTO & Partner

Bob is an entrepreneur, strategist & techno-wizard who 
has always been at the forefront of industry firsts, he started his professional career working as a producer on AT&T’s first Summer Olympic Games Website in 1996. Throughout Bob’s career he has helped multiple companies revolutionize and increase revenue through digital transformation and believes you can never stop learning.

Bob Carilli
CTO & Partner
Chu Shin
Senior Consultant & Management Coach

Chu Shin is the Senior Consultant and Management Coach of Behavioral Essentials. His extensive experience and leadership knowledge has put him in a position to take organizations to national prominence while impacting and developing many people along the way in a positive manner.
Chu has been instrumental in the deployment of the Behavioral Essentials' behavioral assessment, the BE Success Survey, which has now been administered to more than 500,000 people. He has worked with a number of privately owned businesses, including extensive work in real estate, cultural attractions, service industries and the for-profit education sector. He also serves as the Board Director of Love and Care International, a non-profit organization helping orphans and building homes in India.

Chu Shin
Senior Consultant & Management Coach
Lauren Breden
The Creative

Lauren is in charge of all things creative, and is Rick’s oldest daughter. Although she got her degree in Classical Vocal Performance, she has a fresh eye for art & design and has been designing for Behavioral Essentials alongside her performance career. She loves choral music, loves being outside and can eat a lot of Mexican food.

Lauren Breden
The Creative
Arti Bagga Chopra
Management Coach

Arti Bagga Chopra thrives off of empowering individuals to take the lead in their lives. Her professional career began working in Higher Education nurturing the minds of young adults in leadership, and she later ventured into NLP coaching. Arti holds a B.S. in Psychology with a certificate in Leadership Studies as well as an M.A. in Higher Education & Educational Leadership from the University of Central Florida. She is now a Master Practitioner of Neuro-Linguistic Programming (NLP), Time Line Therapy® and Hypnotherapy.

Arti Bagga Chopra
Management Coach
Maia Johnston
Learning & Development

Maia believes that the people of any organization are its most important asset, and that business success is directly tied to the wellbeing of its people. With her life’s purpose to bring light, connection, and growth to the world, Maia brings forward a unique blend of expertise in curriculum development, employee engagement, and operations to create meaningful programs and experiences for people at all levels of an organization.

Maia Johnston
Learning & Development